MagentoCom (China)

The biggest Magento E-Commerce Conference in East Asia for Merchants, Digital Managers and Business Leaders.

E-commerce Potentials in China and East Asia

Meet Leaders in the Digital Industry and Get to Know About New E-Commerce Trends and Opportunities in the Most Exciting Online Market Worldwide

Presentations, Case Studies and Networking

Listen to Presentations From Successful E-Merchants and Digital Leaders in China and East Asia, and Connect to Other Business Leaders in the After-Party Event

About magentocom (china)

What is magentocom (china)?

magentocom (china) is the biggest Magento and e-commerce related conference in China and East Asia.

This conference provides an ideal networking opportunity for business owners, online merchants, digital and e-commerce leaders. It is a day full of insightful presentations about the status, trends and opportunities of E-Commerce in China and East Asia with valuable information from e-commerce & digital leaders for current and aspiring e-merchants. The conference is held once a year, and always finished with a great after-party – the perfect opportunity for networking.

Besides, this conference is fully supported by Magento Inc. / ebay, creators of Magento, the most popular e-commerce platform worldwide of merchants of all sizes, and the Magento team from the US will give an overview of the current status and upcoming developments of the Magento e-commerce platform.

Since when has magentocom (china) come about?

Bluecom started with the very first magentocom (china) conference in Shanghai in 2013. The conference received very good reviews.

Upcoming Events

magentocom (china) 2014 is scheduled for November 18th, 2014 in Shanghai at the InterContinental Shanghai Expo Hotel. This is your opportunity to be present at the main and only Magento E-Commerce related event in China and East Asia, which is fully supported by Magento Inc.

We are looking forward to welcoming you as a sponsor or participant of the magentocom (china) and participating in the success of Magento and E-Commerce in China and East Asia!



Ryan Scott / APAC Area Manager – Magento Inc.


Pablo Mauron / General Manager – China Digital Luxury Group


Coy Zhang / Director, Global Business Development – arvato China


Carl Miller / Managing Director – Global Retail Insight Networks (Grin)


Luc Valette / CEO – Ecritel


Timothy Lee / Vice President, Global Strategy – SingPost eCommerce


Steve Mushero / Founder & CEO, CTO – ChinaNetCloud


Stephane Monsallier / Managing Director – System in Motion, Openbravo China


Ralf Gladis / Co-founder – Computop


Doron Kalinko / Founder – Motion Global Ltd


Cyrus Cao / IT- eBusiness – 3M


Yu Jian / CEO – Shanghai Yuanyi Information Technology Co., Ltd


Marc Ardisson / Group Digital Director – Bluebell


Roland Broughton / Digital Manager – LVMH


Date: Nov 18th, 2014

Track 1
Track 2
9:00 – 9:45

Event Registration & Welcoming Coffee
Entrance & Foyer

9:45 – 10:00

Welcome Speech
Ryan Scott / APAC Area Manager – Magento Inc.
Grand Ballroom 1

10:00 – 11:00
Current Trends and Key Factors that Drive Global E-commerce and O2O Success
Carl Miller – Global Retail Insight Networks (Grin) -
Grand Ballroom 1
Magento – China Hosting & Operations
Steve Mushero – ChinaNetCloud
Grand Ballroom 2

11:00 – 12:00
In-store Technology and Global Payments – Challenges, Opportunities and Solutions
Ralf Gladis – Computop

Grand Ballroom 1

Magento Enterprise as Solution for Complex B2B & B2C E-commerce Projects
Ryan Scott – Magento, Inc.
Grand Ballroom 2

12:00 – 13:15

Cafe 1188 Restaurant (Buffet)

13:15 – 14:15
Back-end Solution Supports eCommerce Growth in Asia
Coy Zhang – arvato China
Grand Ballroom 1
O2O Retail Strategy
Stephane Monsallier – Systems in Motion / Openbravo China
Grand Ballroom 2

14:15 – 15:15
Creating an Asia Pacific eCommerce Roadmap
Timothy Lee – Singpost
Grand Ballroom 1
Best Practices for Performance E-commerce in the Biggest E-market of the World
Luc Valette – Ecritel
Grand Ballroom 2

15:15 – 16:15
Social Media Tactics and Strategies to Support E-commerce Activities
Pablo Mauron – China Digital Luxury Group

Grand Ballroom 1

Right Timing, Right Place and Right Connection for Mobile (In Chinese)
Yu Jian – Shanghai Yuanyi Information Technology Co., Ltd
Grand Ballroom 2

16:15 – 16:30


16:30 – 17:30

How To Sell Successfully Online in China and Globally:
Experiences, Stories and Solved Challenges of E-Commerce Merchants in China and APAC

Roland Broughton – LVMH, Marc Ardisson – Bluebell Group, Cyrus Cao – 3M, Doron Kalinko – Motion Global
Grand Ballroom 1 & 2

17:30 – 17:45

Closing Speech
Ryan Scott

Grand Ballroom 1 & 2

17:45 – 18:00

Networking Session

18:00 – 23:59

Liquor Factory, InterContinental Shanghai Expo Hotel


Platinum Sponsors


BluecomBluecom’s expertise is in the planning, development and support of complex e-commerce platforms for medium to large International B2B and B2C companies. Bluecom is also a key partner of Magento, hybris and Demandware with an international team of e-commerce specialists with offices in China, Hong Kong, Vietnam & Singapore and an extended network of partners in Japan, Korea and Taiwan.

Bluecom is working with some of the biggest International companies, renowned brands and successful pure players by providing professional e-commerce implementation and reliable support services in the APAC region as well as globally.

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Gold Sponsors

arvato AG

arvato AG

arvato provides integrated supply chain solutions including end to end eCommerce, retail supply chain and B2C and B2B logistics services for the fashion, beauty, telco, consumer goods and retail industries. With over 15 years of experience and over 100 distributions centers in Asia Pacific, Europe, Russia and the Americas – 55 of which are in China -  arvato has established itself as a leading SCM expert.

Its services span the complete eCommerce value chain: Implementation and operation of online-shops, digital imaging, online marketing, logistics (domestic and cross-border), shipping including returns management, financial services and customer service.

In China arvato has more than 5000 staff operating in more than 50 warehouses, 4 call centers and manages client‘s Tmall, JD.Com or official website stores to ensure clients are successful in retail and online ventures. With tailor made eCommerce solutions, arvato provides essential scalability, flexibility and experience carving out the competitive edge for clients.

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ComputopComputop is the leading global payment service provider that enables retailers to implement and manage their multichannel payment transactions in a secure, compliant and smooth way. Recognized global merchants, including Swarovski, Fossil, C&A, and Samsung, trust Computop Paygate for their international payment transaction needs.

Computop Paygate is a complete payment solution that provides merchants with:
- Global card processing
- International and domestic payment methods for Europe, China and the Americas
- Tokenization
- Fraud detection and prevention solutions
- Currency conversion
- Multichannel solutions (ecommerce, MOTO, mobile, PoS, and more)
Computop Paygate’s prebuilt integration is available on Magento connect and reduces cost and time to market.

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Elee is a local third-party logistics (3PL) company specializing in providing integrated Supply elee logistics Chain Management and Logistics solutions throughout China. Our custom-fit supply chain solutions are based on industry best practice and supported with state-of-the-art logistics facilities and leading-edge technology. We want to be perceived by our customers as a true business partner and not simply as a service provider, switching the emphasis to the value they will gain from this partnership.

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The Grin Labs

The Grin LabsThe Global Retail Insights Network, or GRIN, is the principal not-for-profit, global community for e-commerce professionals. With its mission – to help cross-border retailers lead and innovate through knowledge and collaboration – the GRIN provides not only education and training, but also a forum for global collaboration. We are committed to helping global retailers succeed. Join us to share your global knowledge and collaborate with other like-minded professionals.

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SilkAt SILK, we have a passion for innovation, helping organizations grow their business and create more enjoyable customer shopping experiences. With seasoned developers, engineers, creatives, and business development professionals, we are agile enough to serve companies of all sizes. As a Magento Gold Partner, we can help implement a complete eCommerce solution from business strategy, user experience, and technology development, through training and operations support. We are proud of our customers’success:, ViewSonic, BenQ, TOYOTA, Holiday Inn, Pantone, ITR, Jebsen, HUA XI HOPE GROUP etc.

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System in Motion

System in MotionSystem in Motion was created in 2004. We are the official partner of Openbravo (ERP), MyReport (BI) and Drupal (CMS). We help our customers successfully meet their business challenges through the design of specifications, development, integration, management, and evolution of critical IT applications and business process related issues, and keep their competitive edge. We provide details analysis of customer needs, sophisticated methodology and close communications with customers throughout the project phases.

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Silver Sponsor


ChinaNetCloud Founded in 2008, ChinaNetCloud is China’s oldest server management company, and the first to provide cloud computing services in China. ChinaNetCloud is the leading Internet and a pioneer in the Operations-as-a-Service (OaaS) industry. Based in Shanghai, with Chinese, Asian, and Global customers, ChinaNetCloud focuses on system and server operations for large-scale Internet-facing systems, especially in E-Commerce, gaming, mobile, big data, advertising, and new media. ChinaNetCloud provides server operations and maintenance services for more than 300 Internet companies with hundreds of millions of combined end users.

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Ecritel Ecritel China is specialized in managed cloud computing (IAAS) and Internet hosting activity for companies. Its scope of activity extends to shared, virtual and dedicated hosting, facilities management, complex Internet platform setup and platform risk management.

Thanks to its strong experience of the market, the company made up its reputation from both ability to go hand in hand with its clients on their first implementation in China as well as its high technological expertise, guaranteeing continuity of service 24 hours a day, 7 days a week, 365 days a year.

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ip-label ip-label is a leader in the measurement of end-user quality of experience (QoE) for all digital applications. As a trusted third-party with its own worldwide metrology infrastructure and state of the art monitoring solutions, our worldwide customers optimize performance, availability and quality of their web (Internet websites and online services), non-web (Intranet business applications such as ERP, CRM, etc…), mobile, voice, IVR, telephony, video, IPTV, streaming and cloud applications.

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Stibo Systems

Stibo SystemsStibo Systems is the global leader in Master Data Management solutions. Over the last 30 years, we have helped growth-directed executive teams in the manufacturing, distribution, retail, travel and hospitality, automotive, and grocery industries manage their technical and operational information on a global scale. Our client base of market-leading companies include GE, Sears, Siemens, Target and Thule.

By linking product, supplier and other informational assets through an integrated process, our STEP platform streamlines the process of gathering, managing and sharing operational intelligence across the enterprise. This creates a single trusted source of strategic information and turns departmental knowledge into an enterprise-wide asset, resulting in increased profitability, reduced risk and enhanced agility.

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After-Party Sponsor


BraintreeA catalyst for the next generation of commerce, Braintree provides the easiest way to pay and get paid across any device. Braintree’s global payment platform powers thousands of online and mobile commerce innovators including Airbnb, Fab, LivingSocial, OpenTable and Uber. Merchants in more than 40 countries throughout North America, Europe and Australia can accept payments in more than 130 currencies using Braintree. Today, Braintree powers single-click purchasing for more than 40 million consumers.

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Lanyard Sponsor


SplioSplio helps its clients in creating and managing multichannel marketing strategies for prospects and customers. Splio distinguishes itself by its ability to deliver SaaS platforms customized specifically for each client. Splio’s expertise is available in China, Italy, Spain, France, Brazil and Poland.

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Lunch Sponsor


ComputopComputop is the leading global payment service provider that enables retailers to implement and manage their multichannel payment transactions in a secure, compliant and smooth way. Recognized global merchants, including Swarovski, Fossil, C&A, and Samsung, trust Computop Paygate for their international payment transaction needs.

Computop Paygate is a complete payment solution that provides merchants with:
- Global card processing
- International and domestic payment methods for Europe, China and the Americas
- Tokenization
- Fraud detection and prevention solutions
- Currency conversion
- Multichannel solutions (ecommerce, MOTO, mobile, PoS, and more)
Computop Paygate’s prebuilt integration is available on Magento connect and reduces cost and time to market.

Visit site

EDM Sponsor

Sales Catalysts

Sales CatalystsFounded in 2003, sees herself as an online service provider who wholeheartedly focuses on Customer Relationship Management solution. It is our conviction that “focus” is the key to develop the best solution. “Focus” is the reason why is an expert in the field.

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Event Location

magentocom (china) 2014 will be held at InterContinental Shanghai Expo Hotel on Tuesday, November 18th, 2014.

  • Address

    No. 1188 Xueye Rd, Pudong New Area, Shanghai, 2000125, China +86-021-3858-1188


To register for the event, please complete the following form below. Enjoy a delicious all you can eat buffet lunch at cafe 1188 and we will host an After-Party at the hotel which is both included with the ticket. FREE research report “Selling Luxury to the Chinese Digital Customer” by Observer Solutions is also included upon entrance (Price: US$349). (Note: Yoopay will issue you an invoice on behalf of Bluecom if you opt for the “I need invoice” option upon registration) 


1. Please note, your e-mail order confirmation (with entrance ticket attached) may show up in your Spam/Junk E-mail folder. Please check your Spam/Junk E-mail folder if you have not received your confirmation e-mail.

2. Please contact Yoopay at 400.0800.620 with any issuse regarding your confirmation e-mail.

3. Your ticket must be printed and presented for entrance to magentocom (china).

4. If you have trouble registering please try using Google Chrome or Mozilla Firefox.

QR Code:

yoopay QR 2014



  • Email
    • Phone

      +86 (0)21 52660396
    • Please note: Bluecom will provide visa letter if needed.



      MagentoCom (China) 2013

      A Short Recap of the Event

      November 18th

      MagentoCom (China) 2014

      MagentoCom (China) 2014 is scheduled for November 18, 2014 in Shanghai

      November 18th

      Past Events

      Recap of magentocom (china) 2013

      Over 200 attendees from the e-commerce industry stepped aside from their routine works on 18 November 2013 to take part in the very first magentocom (china) conference. “E-Commerce Potentials in China and East Asia” was tagline this year, but after the unprecedented success magentocom (china) enjoyed in 2013, Bluecom felt compelled to make it an annual event.

      Ryan Scott and Patrick Deloy were the featured speakers, inspiring attendees to explore the e-commerce potentials in China and East Asia they were passionate about and network with the business owners, online merchants, digital and e-commerce leaders. Ryan shared the joy he felt when he met the unspoken needs of the potential clients after going the extra mile to discover what they really wanted over the past few months in China, and Patrick encouraged the attendees to challenge themselves to find a successful e-commerce strategy for their business.

      The presentations struck a chord with Olivier Boisnard, who remarked, “From CRM to CEM, new challenges of multichannel experience management.” With the motivation from all the speakers, a chance to interact with the business owners, online merchants, digital and e-commerce leaders, and a full view of Puxi Shanghai enjoyed from the famous Zpark bar on 25th floor of the hotel, it was truly a day to remember.



      Presentation Slides

      Slides are posted after the conference.